Unless you were looking for a huge swathe of Q4 2015 releases to go on sale for $39.99 or less, Black Friday 2015 didn’t deviate too much from the norm of “Black Friday being okay”. Will Boxing Day 2015 fare or remain the same? Let’s take a look.
The Annual Franchises
Assassin’s Creed: Syndicate didn’t hit the $39.99 sale price on Boxing Day for the first time since I started collecting deals. It was $39.99 before Boxing Day on December 21, 2015 courtesy of Amazon.ca though.
Call of Duty: Black Ops III was $39.99 and offered the deepest Boxing Day discount on a Call of Duty title since 2009.
Q4 2015 releases (outside of Call of Duty: Black Ops III) continued to hold relatively high $49.99 price points but everything went on sale down to expected sale prices.
What Will Boxing Day 2016 Look Like?
I expect 2016’s Boxing Day to look a lot like 2015’s. I’m not a professional market analyst but I’m going to give it a crack with the following “easy” predictions:
- Obviously there’s no new Assassin’s Creed instalment this year but I can see Watch_Dogs 2 find itself at $39.99 since it’s been sitting at $49.99 so frequently already.
- Call of Duty: Infinite Warfare (Standard) is ripe for a $39.99 sale price since physical sales are down year over year. We’ve also seen the Legacy Edition go on sale down to $69.99 ($40 off) for a couple of days so it’s not a stretch to see deeper discounts if retailers are sitting on a lot of stock.
- Speaking of overflowing stock, Square Enix shipped 5 million units of Final Fantasy XV to retailers and if the Japanese publisher miscalculated demand for it, I could see retailers move units for at least $49.99 ($30 off).
- I don’t expect to see deep discounts The Last Guardian.
I’m not really sticking my neck out there but let’s see if I end up being right or wrong on these.